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Create an account today to get access to year-over-year trend charts
wt360's year-over-year forecast charting tools for any geographical aggregation (store, zip code, DMA, DCs, city, region, country - everywhere in the world) out 11-months makes it easy to anticipate when sales will decline and peak days, weeks, or months ahead.
Knowing your 'Power of 1 Degree' rule of thumb for seasonal merchandise category sales makes it easy to estimate demand with one simple chart.
Need to know when there will be 3 dry weeks for a promotional event or harvesting a crop? Well that's easy too!
Knowing your 'Power of 1 Degree' rule of thumb for seasonal merchandise category sales makes it easy to estimate demand with one simple chart.
Need to know when there will be 3 dry weeks for a promotional event or harvesting a crop? Well that's easy too!
Creating an account also gets you access to charts that help quantify weather's influence over the last 33 years
wt360's 23-year trending tool puts the forecast for any geography into perspective to help explain past sales results or predict future sales.
If it's going to be the coldest January in 20 years, you can safely change the planned markdowns from 50% to 40%, or even less, and still have strong clearance sales as weather drives consumer demand for seasonal merchandise they must have. You just added 10%+ to your bottom line by knowing in advance just how favorable the weather will be!
Conversely, if the weather is extremely unfavorable for sales, you may want to consider giving the consumer a price incentive to buy something they don't perceive needing.
If it's going to be the coldest January in 20 years, you can safely change the planned markdowns from 50% to 40%, or even less, and still have strong clearance sales as weather drives consumer demand for seasonal merchandise they must have. You just added 10%+ to your bottom line by knowing in advance just how favorable the weather will be!
Conversely, if the weather is extremely unfavorable for sales, you may want to consider giving the consumer a price incentive to buy something they don't perceive needing.