We bought all of the home center's uncommitted air circulation orders from the manufacturers and had a great year. Our sell-through was 98% compared to 85% last year, based solely on a huge decision we made using your year-ahead summer forecast. A $130,000,000 win in one category.

"Bill Kirk and the team at Weather Trends completely nailed the Winter 2013-2014 forecast a year in advance, and more specifically, how it would impact the overall economy and retail sales. They were the only professional forecasting firm calling for the coldest/snowiest winter in years so that wasn't a surprise to us as we've come to trust their highly accurate guidance over the past 9 years."

"As former Vice President of Marketing at Kohl's department stores, we hired Weather Trends to help us make billion dollar marketing decisions because much of our sales success is driven by the impact of weather and we need accurate year-ahead information. Having the advertising, marketing and right product mix in sync with the weather helped us get the right message in front of customers and stock the right merchandise in stores. I now use the guys for my small business snow removal company."