weather
analytics for
small business

Small businesses like a microbrewery or coffee shop can live and die with the weather. A cold winter can dramatically increase coffee sales, while hot weather year round favors beer sales. We know first hand since we've worked with the big firms for the past 20 years predicting the weather and their sales a YEAR-AHEAD!

We can't change the weather, but we can help you plan for it. Our accurate year-ahead weather forecasts and predictive analytics for small businesses let you confidently plan your sales trends, advertising timing, staffing, pricing, promotions and more months ahead of time. Learn more about our weather data analytics below.

the power of 1° degree® for SMBs

the power of 1° degree® for SMBs

BrewCast™ - Coffee and BrewCast™ - Beer are daily email and web-based reports that tell you what will happen with the weather and sales today, next week, and most importantly, a year-ahead. We've taken our domain knowledge working with big Fortune 500 beer and beverage companies on how every 1F change year-over-year influences hot and cold beverage categories. Then we marry that with our industry leading year-ahead weekly weather forecasts, anywhere on Earth, to provide you the expected trends in coffee and beer sales out A YEAR. If the long-range BrewCast™ outlook shows a strong period for sales, that would be a good time to have more inventory and layer on advertising. If the weather is unfavorable, you'll need to give the consumer a reason to buy with a price incentive.
  • Time advertising and marketing campaigns to the precise weather conditions
  • Better estimate your sales trends for the year-ahead
  • Know when to plan a big outdoor event in the right weather
  • Proactive not Reactive planning like the Fortune 500 companies

BrewCast™ in the NEWS

BrewCast™ in the NEWS

02 Sep 2024 How Microbreweries Are Using Year-Ahead Weather Forecasts To Project Sales
One of the tools gaining traction among microbreweries is BrewCast™. This tool was designed to provide highly accurate, long-term weather forecasts tailored specifically to the needs of small brewers.
28 Aug 2024 BrewCast™ looks to assist craft brewers
weathertrends 360 discusses the company's newest offering BrewCast™, a platform to assist microbreweries operate their business around year-ahead weather.


MyCast™ for Small Business
$299
/year
  • 2 Locations [year-ahead forecast]
  • Daily MyCast Reports
  • 14 Day U.S. Snow Forecast Report
  • Short-Range Global Mapping Tools
  • Custom Severe Weather Alerts
  • Seasonal Hurricane Outlooks

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